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Rank Math vs Yoast SEO: Which is the Best SEO Plugin?

As WordPress developers and online marketing strategists, the team at Zuziko understands the importance of a reliable and efficient SEO plugin. With hundreds of WordPress websites under our belt, we’re highly versed in SEO and the needs of SEO practitioners. Today we’re comparing Rank Math vs Yoast SEO. Why?

SEO Matters

A well-optimized website can be the key to success in the highly competitive online world. To make your website rank higher on search engines like Google, it’s essential to have an SEO plugin that simplifies the optimization process. 

Both Rank Math and Yoast SEO are designed to help you optimize your website for better search engine visibility. Our goal: provide you with a comprehensive comparison of these two plugins, so you can make an informed decision based on your specific needs and preferences.

Spoiler: Rank Math handily beats Yoast SEO

We have switched to Rank Math from Yoast. Rank Math has more features, a more intuitive user interface. It’s also far less expensive!

Keyword Optimization

Keyword Optimization in Rank Math

Rank Math enables users to optimize their content for multiple focus keywords. The free version of the plugin allows five keywords and the paid version allows for unlimited keywords. The plugin provides an easy-to-understand score, with real-time feedback on how well the content is optimized for the chosen keywords. Additionally, Rank Math offers helpful suggestions on improving keyword usage and distribution throughout the content, which can be especially useful for those who are new to SEO.

Keyword Optimization in Yoast SEO

Yoast SEO also offers keyword optimization features, with a traffic light system (green, yellow, and red) to indicate how well the content is optimized for the focus keyword. However, the free version of Yoast SEO only allows for a single focus keyword, while the premium version supports multiple focus keywords.

Like Rank Math, Yoast provides suggestions on improving keyword usage and distribution throughout the content, which can be helpful for users of all skill levels.

Helpful Tip: Don’t overuse your focus keyword, as it can lead to keyword stuffing and negatively impact your rankings. Aim for a natural flow and distribution of keywords throughout your content.

Comparison of Keyword Optimization Features

Winner: Rank Math

While both Rank Math and Yoast SEO offer valuable keyword optimization features, Rank Math holds a slight edge with its support for multiple focus keywords in the free version. This can be particularly beneficial for users who want to target more than one keyword without upgrading to a premium plugin.

On-Page SEO Analysis

On-Page SEO Analysis in Rank Math

Rank Math offers a robust on-page SEO analysis tool that helps users optimize their content for better search engine rankings. The plugin provides an SEO score based on various factors, such as keyword usage, meta tags, readability, and more. The score ranges from 0 to 100, with real-time feedback and actionable recommendations to improve the overall optimization of your content.

On-Page SEO Analysis in Yoast SEO

Yoast SEO also offers a comprehensive on-page SEO analysis tool that uses a traffic light system (green, yellow, and red) to indicate how well the content is optimized. The plugin considers factors like keyword usage, meta tags, readability, and more, providing helpful suggestions to improve the content’s optimization.

Comparison of On-Page SEO Analysis Features

Winner: Draw

Both Rank Math and Yoast SEO provide valuable on-page SEO analysis features that help users optimize their content for better search engine rankings. While Rank Math uses an SEO score ranging from 0 to 100, Yoast employs a traffic light system to indicate optimization levels. The choice between these two plugins may come down to personal preference regarding which scoring system users find more intuitive and useful.

Helpful Tip: Remember to review the on-page SEO analysis suggestions after making changes to your content, as the recommendations may change based on your updates.


Rank Math vs Yoast SEO – Features

This section might be the only one you really need to read. We had used Yoast SEO for many, many years. There was a feature we were looking for which it lacked and someone recommended Rank Math as a possible alternative.

When we looked at the difference in features (and price, which we’ll get to below) we were floored. Here are some features that we think are important for us and for our client sites.

Rank MathYoast SEO
Track Google Index StatusYesNo
Keyword Rank TrackerYesNo
White Label Email ReportsYesNo
Google News SitemapYesYes
Google Video SEO SitemapYesYes
Google Local SEOYesYes
Podcast ModuleYesNo
WooCommerce SEOYesYes
Most Schema TypesYesNo
Client ManagementYesNo
Top 5 Winning KeywordsYesNo
Top 5 Losing KeywordsYesNo
Top 5 Winning PostsYesNo
Top 5 Losing PostsYesNo
Keyword Position HistoryYesNo
Validate Schema w/GoogleYesNo
Custom Schema BuilderYesNo
Sync Redirects to .htaccessYesNo
Automate Image CaptionsYesNo
Install GA CodeYesYes
Anonymize IP AddressesYesNo
Cookieless GA TrackingYesNo
SEO WarningsYesNo
SEO Failed TestsYesNo
Custom Post Type SupportYesYes
Bulk Edit TitlesYesYes
Bulk Edit DescriptionYesYes
Google Keyword SuggestionYesNo
Internal Link SuggestionsYesYes
Redirection ManagerYesYes
OpenGraph TagsYesYes
Knowledge Graph SupportYesYes
SEO BreadcrumbsYesYes
Ping Search EnginesYesYes
.htaccess EditorYesNo
Robots.txt EditorYesNo
Average RatingYesYes
Rank Math vs. Yoast SEO Features (paid plugin versions)

Helpful Tip: Speaking of things we think are the best. If your WordPress hosting provider isn’t cutting it, read our Rocket.net review. Rocket.net is our host and we couldn’t be happier!

Comparison of Features

This one is really no contest. Yoast has quite a bit of catching up to do in the features department. Rank Math takes this one easily.

Winner: Rank Math

User Interface

Rank Math User Interface

The Rank Math user interface is clean and well-organized, making it easy for users to navigate and find the settings they need. The plugin features a modular approach, allowing users to enable or disable specific features based on their requirements. This customization can help streamline the interface and keep it clutter-free. Additionally, Rank Math’s interface integrates seamlessly with the Gutenberg editor, providing users with an intuitive content optimization experience.

Yoast SEO User Interface

Yoast SEO also features a clean and organized user interface, with settings grouped into logical categories. The plugin’s interface is easy to navigate, and it integrates well with both the Gutenberg and Classic editors. Yoast SEO’s traffic light system is visually appealing and helps users understand their content’s optimization at a glance.

Comparison of User Interfaces

Winner: Rank Math

Both Rank Math and Yoast boast user-friendly interfaces that make content optimization a breeze. While personal preference plays a significant role in determining the most appealing interface, our choice is Rank Math. We chose Rank Math not only because we prefer its UI, but it has several reports and plugin features that Yoast doesn’t even have to make a one-to-one comparison.


Rank Math vs Yoast Pricing

Where pricing is concerned, Rank Math handily beats Yoast SEO. Period. Check out this comparison of Rank Math vs Yoast pricing for 1 to 100 websites.

RankMath vs Yoast SEO - Pricing
Pricing: Yoast SEO vs. Rank Math.

Comparison of Pricing

Winner: Rank Math

Installation and Setup: Rank Math vs Yoast SEO

Installation process for Rank Math

  1. To install Rank Math, go to your WordPress dashboard, and navigate to “Plugins” > “Add New”.
  2. Search for “Rank Math” in the search bar.
  3. Click “Install Now” on the Rank Math plugin, and then click “Activate”.

Once activated, Rank Math will guide you through its setup wizard, which helps you configure the essential SEO settings.

Initial configuration settings

The setup wizard includes the following steps:

  1. Connect your Rank Math account or sign up for a new one.
  2. Choose between Easy, Advanced, or Custom setup modes.
  3. Configure basic site settings, such as logo and social profiles.
  4. Set up Google Search Console and Analytics integration.
  5. Enable or disable XML sitemaps.
  6. Configure SEO settings for posts, pages, and custom post types.
  7. Choose additional features to enable, such as schema markup and redirection management.

Helpful Tip: If you’re unsure about any configuration settings, stick with the default options, as they’re generally optimized for most websites.

Installation process for Yoast SEO

  1. To install Yoast SEO, go to your WordPress dashboard, and navigate to “Plugins” > “Add New”.
  2. Search for “Yoast SEO” in the search bar.
  3. Click “Install Now” on the Yoast SEO plugin, and then click “Activate”.

Upon activation, Yoast SEO also offers a configuration wizard to help you set up the plugin.

Initial configuration settings

The Yoast SEO setup wizard covers the following steps:

  1. Select the environment for your website: production, staging, or development.
  2. Provide information about the site type: blog, webshop, business, or other.
  3. Set up the site’s search engine visibility settings.
  4. Configure social media profiles.
  5. Connect your Google Search Console account.
  6. Configure SEO settings for posts, pages, and custom post types.
  7. Set up XML sitemaps.

Helpful Tip: The Yoast setup wizard provides explanations for each setting, so take the time to read and understand them to make informed decisions.

Comparison of ease of installation and setup

Winner: Draw

Both Rank Math and Yoast SEO are straightforward to install and configure, with user-friendly setup wizards guiding you through the initial configuration process. We prefer Rank Math as it provides slightly more advanced options and a choice between Easy, Advanced, or Custom setup modes. But, all-in-all, we are calling this one a tie.

Customer Support

Rank Math Customer Support

Rank Math offers extensive documentation and a dedicated support forum to help users troubleshoot issues and get the most out of the plugin. Users can also access priority support by upgrading to Rank Math Pro.

Yoast SEO Customer Support

Yoast SEO provides comprehensive documentation and a support forum for its users. Premium users benefit from one-on-one email support, ensuring they receive prompt assistance with any issues they encounter.

Comparison of Customer Support

Winner: Draw

The support and online help available for both of these plugins is what you’d expect from a premium, paid plugin.

Rank Math vs Yoast SEO: Our Recommendation

We recommend Rank Math. Here are the main reasons why we choose it over Yoast SEO. First, here’s the tally from each of our sections:

Final Tally: Rank Math wins 7 to 3

Winner: Rank Math

Pricing Model

One of the main reasons we prefer Rank Math over Yoast SEO is its pricing model. Rank Math offers a more affordable Pro version with an extensive list of advanced features compared to Yoast SEO’s premium offerings. While both plugins provide free versions, Rank Math’s free version has more comprehensive features than Yoast SEO’s free version.

User Interface and Visual Engagement

We find Rank Math to have a more visually intuitive and engaging user interface than Yoast SEO. The modular approach to the user interface allows for a cleaner, more organized experience. Rank Math also displays the performance of pages and posts directly on the live website when the administrator is logged in, making it easy to track the progress and make necessary adjustments.

Features and Functionality

Rank Math has integrated functionality that often requires separate paid services with other plugins. For instance, Rank Math can track keyword and page performance, which is a feature typically found in separate paid services. This integration adds significant value to Rank Math, making it a more cost-effective and efficient solution for website administrators.

Spoiler: Rank Math handily beats Yoast SEO

We have switched to Rank Math from Yoast. Rank Math has more features, a more intuitive user interface. It’s also far less expensive!

Our Experience

Winner: Rank Math

After considering all aspects of Rank Math and Yoast SEO, our final recommendation is Rank Math. Both plugins offer robust features, user-friendly interfaces, and excellent integration capabilities. However, Rank Math has an edge due to its better pricing model, more visually intuitive and engaging interface, and integrated functionality.

We have switched from Yoast SEO to Rank Math and are happy with our decision. Not only are we getting far more functionality, it is costing us a lot less money, too.

David Green

My name is David and I am the founder and author of Zuziko. I love WordPress and have built sites, themes and plugins. I am passionate about web development and have created Zuziko as a way to share my knowledge and experience with the world. My WordPress user profile.

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